"Insanity is doing the same thing over and over again expecting different results" 
Albert Einstein

People and companies are made to change... If a person or a company does not change, they risk losing their passion, energy, strength or performance...

Change is not a wish, but an inevitable process. Embracing it, understanding it and promoting it is one of the things that leaders must promote under a strategic decision scheme.

Everything that stops and stagnates is condemned to die, be it a dream, a vision or a goal. The following lines teach you to recognize when it is necessary to talk about a change in your company and why it is important to promote it without doubts or delays.

A company's purpose is to generate permanent results and in exchange for this, obtain profits through products, goods or services that have gone through an extensive process to reach its target market.

The constant delusion is to believe that these results will always be achieved through the same actions.

The first and most important indicator is the lack of results. If a company is not producing enough revenue or is producing revenue below your expectations, it is a clear sign that something is wrong. All your resources (material, financial or human) need to be evaluated to determine where there is a failure in costs, expenses and / or prices.

Another indicator that warns us about the need to implement a change within the company is the attitude of its staff. When work teams begin to display symptoms of fatigue, discouragement, frustration or laziness, daily tasks may be at risk. Other

Finally, a sign that helps us to consider the need for change is structural stagnation (managerial, administrative, operational or technical) that usually occurs when a person has been doing the same things for a long time. The routine tends to annihilate and knock out more people than we think.

The changes help because they make us discover new skills, new paths, new customer needs, allowing us to observe our situation and our options from different perspectives...

When we talk about change we refer to an intentional movement that should include areas such as:

What are the strengths and weaknesses of my company?

What are the opportunities and threats that I see in my market?

What are the market trends?

Where do I want to direct my company?

What can be realistic goals for the next 2-3 years?

How can I achieve those goals?

Among many others...


Are you ready for it?…

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